Test coverage. Bug counts. Cycle time. These numbers are everywhere, but rarely spark useful conversations or lead to better decisions. In this talk, Kat Obring introduces the QED framework, a simple method for designing meaningful metrics that align with context, support strategic decisions, and improve quality outcomes over time.

You’ll learn how to:
– Ask the right questions before reaching for a number
– Find evidence in everyday tools (CI logs, bug trackers, git stats)
– Run lightweight, testable experiments that tie measurement to impact

Whether you’re a tester, developer, or engineering leader, this talk will help you shift metrics from vanity to value — and start using data to improve, not just to report.
Bring your metrics baggage. Leave with a better way forward.

With over 20 years in the software industry, Kat now focuses on what matters most: teaching teams and individuals how to measurably improve the quality of their work. Her practical frameworks combine insights from her diverse experience as a DevOps QA engineer, Head of Delivery, and, surprisingly, her early career as a chef. She’s learned that evidence always beats guesswork, and a well-designed experiment will reveal more truth than months of planning ever could.