
Rob Lambert, Cultivated Management (UK)
Talk about value, not testing – how to bring about rapid change
About the Keynote Talk
In this session Rob will share a story of rapid change, business agility, test case management systems of doom and Gantt charts of devastation.
It’s a story of moving from long drawn-out testing to rapid deployments. It’s a story of scale, growth and rapid delivery of value.
It’s a fun and entertaining journey in which Rob explains how he stopped talking about testing (to Leaders) and started talking about value.
The value testing brings, the value software testers add, the value delivered for customers, the value of cooperation and good goals, the value of DevOps and automation, and importantly, the value of our precious resources of time, energy and attention.
In switching his language away from testing to value, Rob was able to unlock better ways of testing, better ways of working and better outcomes for the business. And in doing so, Rob likes to believe the company they created enriched the lives of all who worked in it.
Rob shares his story of going from a startup to a successful sale. From yearly software releases to weekly releases. From slow and boring testing to engaging value added testing. And a personal journey from tester to manager to Vice President.
It’s a story about value and how to unlock it for you, the business and your customers.
The value of testing. The value of software testers. The value of growing competencies. The value of doing the right thing. The value of sales, costs and margins. The value of human intelligence to solve problems. The value of doing the basics right – and more.
And of course, the value in getting rid of Gantt charts of Devastation and Test Case Management Systems of Doom.
There are plenty of lessons embedded in this talk – and every single one is about value – and how testing played a fundamental part in the journey.
Biography
Rob started his career as a software tester, then Engineering manager before making the logical move sideways to HR. Rob has been a Vice President Software Engineering (twice), Vice President of HR, CIO and now runs his own consultancy and training company.
When he’s not talking about communication, he co-hosts a podcast about stationery, makes films, writes books and takes photos.
You can find Rob at www.cultivatedmanagement.com and on Instagram @simplylambert